Rishad is Chief Strategist and member of the Directoire+ of Publicis Groupe, the world’s third largest communication  firm with 58,000 employees.

Rishad also is the chairman of The Tobaccowala Foundation, a family foundation providing health, education and welfare help to the needy of India.

Rishad was most recently the Chairman of DigitasLBi and Razorfish, two global firms owned by the Publicis Groupe with over 10,000 employees around the world focussed on marketing and business transformation.

Rishad was also the Chief Strategy and Innovation officer of VivaKi, a global leader in digital advertising solutions.

Rishad has 33 years of experience in marketing and has worked, helped grow, founded/co-founded or incubated for a variety of companies including Leo Burnett, Starcom, SMG Next, Starcom IP, Giant Step, Play, and Denuo.

Rishad has a BS in Mathematics from the University of Bombay and an MBA in Marketing and Finance from the Booth School of Business at the University of Chicago.

19 responses to “About

  1. Always willing to learn from our gurus. I really love your blog

  2. Pingback: Best web reads of the week « The DIG INDIA blog

  3. Love reading about the industry leaders and innovators.

  4. Really interesting blog, thanks !

  5. Hello Rishad,
    I first came across a quote of yours and now have found your blog that fits well with approaches and philosophies I have in using marketing for social change – see my blog/website for a selection. I am contacting you to ask if I can use the quote on the website and in print pieces for my consultancy, socialShift. it is: “The future doesn’t fit in the containers of the past.” That’s what I am all about – bringing innovation to the public health and social change arena (couldn’t have said it any better’). I hope to hear from you concerning the request, and hope we can stay in touch and create some sparks.

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  7. Your blog is full of insights. Thanks, I’ll be back for some more reading : )

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  9. Thanks for your posts.

  10. Rishad,

    I heard you at the Chicago’s management conference and found your insights really profound( I am sure you have heard this before). It would be a pleasure to hear you sometime soon again.

    Best Regards,

  11. Insightful posts! Thank you, Rishad.

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  13. Thanks for having and sharing your insights and compassion

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  15. Geetha Balsara

    Hi Rishad,
    Was meaning to write in earlier but finally managed to get to your blog only today. It was a great pleasure hearing your views at the GoaFest. Hope to connect soon…
    Geetha Balsara

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  17. Pingback: Rishad Tobaccowala - Publicis Groupe (DigitasLBi, Razorfish, VivaKi) | GICN - Global Indian CXO Network

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